Wellness Foundry announces the first closing of its new funding round. The lead investors of the new round are Courage Ventures and the 2016 Finnish Business Angel of the year, Dr. Leena Niemistö.
As part of the round, Dr. Niemistö and Ambassador Bruce Oreck, a partner at Courage Ventures, will join the company as active advisers along with Marko Yrjövuori, Director of Developement at Hospital Neo Physical therapy and Performance and former trainer for the Los Angeles Lakers. Will Cardwell, also a partner at Courage Ventures, will join as chairman of the board.
“Nutrition counseling plays a key role in preventing chronic diseases as well as achieving optimal performance and health. While there are numerous solutions for counting calories, few digital services exist that enable health professionals such as dietitians to work with their clients in a more effective and engaging way. MealLogger is one of the very few products that offer a digital and truly scalable approach to dietary behavioral change” says Dr. Niemistö.
“Chronic diseases, such as type 2 diabetes and heart disease, account for 86% of all US health care costs according to the US Center for Disease Control. While nutrition plays a key role in treating and preventing chronic conditions, finding long-term solutions has been difficult. Wellness Foundry has been able to create innovative solutions for clients ranging from insurance carriers to health care providers to professional sports organizations”, says Courage Ventures managing partner Will Cardwell.
“We are excited to have Dr. Niemistö and Courage Ventures on board to help us continue our expansion. Their expertise combined with the knowledge and experience of our other advisors provide us with the access and resources we need to expand our service, especially in the US market” says co-founder Michael Quarshie.
About Wellness Foundry
Wellness Foundry is a Finnish-American company with offices in Helsinki and New Jersey. The company’s flagship product, MealLogger (www.meallogger.com), is a digital nutrition coaching platform for use by health and wellness professionals – mainly nutritionists, dieticians and trainers – to help their clients manage weight loss, diabetes, and eating disorders or to optimize nutrition in athletic training.
About Courage Ventures
Courage Ventures Seed Fund 1 invests in startups with innovative digital health, education and environment products seeking to access the US and other international markets. Headquartered in Helsinki, Finland, Courage Ventures has fund partners on the US East and West Coast. www.courageventures.com
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