The Finnish software company Nosto has received investments for a total of 5.5 million dollars, or around 4 million euros.
Wellington Partners, Open Ocean Capital and Sanoma Ventures were the firms taking part in the funding.
Nosto is developing a service that customises online purchases by analysing customers’ behaviours and making tailored product suggestions. The service has already been implemented in over 1000 web stores from around the world.
— Our goal is to make online shopping more comfortable through cuatomisation. We have expanded our operations to various new markets, says Juha Valvanne, CEO of Nosto.
The company currently employs 30 people and had a turnover of 300,000 euros in 2013.
Article published in cooperation with Good News from Finland.